Internal apps, QA cycles and builds for stakeholders rarely fit a fixed tier. Tell us how your company works — we’ll shape limits, access and billing around it.
Internal testing and in-house distribution are where release speed is won or lost. Here is what teams run into with Apple’s built-in options.
Up to 100 internal and 10,000 external testers per app. Builds expire after 90 days, and the first external build goes through Beta App Review. Managed Apple Accounts in reserved domains can’t test builds.
Every tester’s device must be registered. Removing a device doesn’t free its slot until the membership year renews.
100+ employees, a legal entity and a D-U-N-S number. Apps are for employees only, and Apple re-verifies the organization at every renewal.
Private distribution via Apple Business and MDM works well for finished apps — less so for daily QA builds.
Figures from Apple’s developer documentation, checked September 2026. Details and links in our internal distribution guide.
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